Know what you’re paying for.
Whether people follow you online or pay you in person, we start by understanding how your business works.
The first call is free. The diagnostic is a separate piece of paid work. Any build follows a written agreement.
A closer look before you commit to a build.
Credited in full against any work that follows.
What we examine
We take a revenue baseline and look at how the parts of the business connect.
- 01Audience
- 02Offer
- 03Purchase path
- 04Follow-up
- 05Delivery
- 06Reporting
- 07Positioning and pricing
What you receive
Iron Clarity Snapshot
One session, followed by a written PDF within five working days. An optional walkthrough call gives you room to discuss the findings.
- The crux
- One named constraint, with the evidence behind it.
- The path from here
- The shape and sequence of what would need to change.
- Three routes
- Our recommendation, a smaller alternative, and a considered route for doing it yourself.
The fee has clear terms.
Cancel before the session and we refund it in full. After the session, if you’ve shared the numbers we asked for, joined the walkthrough call and decide the snapshot wasn’t worth the fee, tell us within seven days of that call and we refund that too.
If we go on to work together, the full fee is credited against that work. Read the terms.
The diagnostic follows a free call. Start with the creator fit check or the practice check.
Revenue Layer
For an audience that already trusts your expertise, we build the offer, pricing, purchase path and launch.
Practice Online Buildout
Scope agreed in writing first.
You already teach, coach or train people who pay you in person. We help you put an offer online, with a way for someone new to understand it and buy.
Included in the build
- The offer and its pricing
- A website where one is needed
- The content strategy
- A dated launch plan
Outside the scope
- Running paid ads
- Writing your lessons
- Health, legal or financial claims
- Guaranteed numbers
Five questions, about a minute. A pass opens a free 30-minute Practice Call.
Before you decide.
Do I need an audience?
The Revenue Layer is for creators and coaches, usually with 10,000 to 100,000 followers. The Practice Online Buildout is for experts with paying clients in person. That route has no follower requirement.
What happens on the free call?
In 30 minutes, we discuss what you teach or sell, how people buy it today, and what you want to change. We decide together whether a paid diagnostic would be useful.
Can I buy the diagnostic here?
We arrange the diagnostic after the free call. You can read the scope and terms here before you decide to speak to us.
How much involvement does a build need?
You bring the expertise, make the teaching material, and approve the offer and the work. We agree responsibilities and dates in writing before work starts.
What if I decide to do it myself?
That is one of the three routes in the diagnostic. You keep the written snapshot, including the constraint we found and the shape of the path from here.